Promote Your Brand
to NRIS in the UK

Target The Festive Season Gathering. Generate Leads.

Reach Out To The Indian Diaspora in the UK During The Durga Puja and More

As the grandeur of Durga Puja approaches, we at BrandMan Consultancy are excited to present you with a unique opportunity to expand your brand's reach beyond borders.

Durga Puja, recently recognized by UNESCO as an intangible cultural heritage, is a vibrant showcase of Bengali and Indian culture, tradition, and heritage, that resonates deeply with the Indian diaspora worldwide.

Durga Puja has transformed into a global phenomenon, offering immense potential for businesses like yours to connect with the Indian diaspora in the United Kingdom.

Why The UK Market?

Durga Puja has transcended its roots in Kolkata to become a significant event in cities across the UK, such as London, Glasgow, Birmingham and Cambridge.

These celebrations draw large crowds, including Non- Resident Indians (NRIs) and local enthusiasts who participate in traditional rituals, cultural performances, and festive gatherings.

This diaspora community is not only a custodian of Indian traditions but also a vital market segment with strong purchasing power and a deep emotional connection to Indian brands.

The Opportunity for your Brand

This Bengali diaspora in the UK constitutes a vital market segment with strong purchasing power and a deep emotional connection to brands from Bengal.

  • They love to consume products from brands from Bengal. The businesses from Bengal have a natural market in the UK. Advertising of brands among the gathering of Bengalis in the UK during the Durga Puja and other festivals is a great opportunity to promote the brands.
  • Year long Social Media Promotion within the local Bengali Association of the UK that would help the brands to be recognizable and top of mind to the Bengali Disapore in the UK
  • The diaspora in the UK have their relatives and connections in Bengal. are always looking for trustworthy brands and service providers back in Bengal. Most south after services and products are
    • Elder care service
    • General healthcare
    • Financial investment advisors
    • Real estate (for investment)
    • Financial investment advisors
    • Hotels and resorts for accommodation or events
    • Restaurants & caterers
    • Fashion Items (clothing, accessories, jewelry)
    • Services related to social events
    • Daily consumables
    • and more
  • Brand presence in London will enhance your brand recognition and brand value in India.

Our Puja Offer

Promotion in London Puja Gathering
  • #Standee x 2 in Durga Puja Pandal (Approx. Footfall 10,000)
  • #Standee x 2 in Mahalaya Event (Approx. Footfall 400)
  • #Standee x 2 in Kalipuja (Approx. Footfall 1,000)
  • #Audio Visual Display of Ad (Rotating Continuously) in Mahalaya Event (Approx. Footfall 400)
  • #12-Month Social Media Promotion within local Bengali Association once per month (60,000 Impressions)
  • #Logo in the creative for digital promotion of the Durga Puja (5,000 Impressions)
  • #Logo in the creative for digital promotion of the Mahalaya Event (5,000 Impressions)
Promotion In Thames Durga Parade
  • #Standee in the boat (Approx. Reach 2,000)
  • #Audio Visual Display of Ad (rotating continuously) in the boat (Approx. Reach 2,000)
  • #12-Month Social Media Promotion within a Global Bengali Association once per month (54,000 Impressions)
  • #Logo in the creative for digital promotion of the Thames Durga Parade (4,500 Impressions)
Promotion in Glasgow Puja Gathering
  • #Standee x 2 in Durga Puja Pandal (Approx. Footfall 2,000)
  • #Audio Visual Display of Ad (rotating continuously) in Durga Puja Pandal (Approx. Footfall 2,000)
  • #12-Month Social Media Promotion within local Bengali Association once per month (15,600 Impressions)
  • #Standee in 3 more events throughout the year (Kalipuja/ Saraswati Puja/ Holi/ Poila Boisakh) (Approx. Footfall 2,000)
  • #Logo in the creative for digital promotion of the Durga Puja (1,300 Impressions)
Promotion in Birmingham Puja Gathering
  • #Standee x 2 in Durga Puja Pandal (Approx. Footfall 2,000)
  • #Audio Visual Display of Ad (rotating continuously) in Durga Puja Pandal (Approx. Footfall 2,000)
  • #12-Month Social Media Promotion within local Bengali Association once per month (32,400 Impressions)
  • #Standee in 3 more events throughout the year (Kalipuja/ Saraswati Puja/ Holi/ Poila Boisakh) (Approx. Footfall 2,000)
  • #Logo in the creative for digital promotion of the Durga Puja (2,700 Impressions)
Promotion in Cambridge Puja Gathering
  • #Standee x 2 in Durga Puja Pandal (Approx. Footfall 1,000)
  • #Audio Visual Display of Ad (rotating continuously) in Durga Puja Pandal (Approx. Footfall 1,000)
  • #12-Month Social Media Promotion within local Bengali Association once per month (7,200 Impressions)
  • #Standee in 3 more events throughout the year (Kalipuja/ Saraswati Puja/ Holi/ Poila Boisakh)" (Approx. Footfall 900)
  • #Logo in the creative for digital promotion of the Durga Puja (600 Impressions)
Press Conference

Invitation to the Press Conference scheduled to take place in the British Club in Kolkata where bytes from representatives of brands will be taken by media.

Digital Promotion in India and in the UK

The entire initiative of presenting Kolkata's brands at the Durga Pujas in the UK will be published and promoted in the digital media.

IS NOW IN

Branding

PR

Marketing

Website & App

Media Production